Phishing attacks are one of the most widespread and dangerous cybersecurity threats today, affecting both individuals and businesses in New Zealand. These attacks involve cybercriminals tricking users into revealing sensitive information, such as passwords, financial details, or account numbers, by disguising themselves as legitimate entities. Phishing emails and phishing messages are common methods used to deceive victims, often leading to significant financial loss, data breaches, and even identity theft.
For businesses,
phishing attacks can result in compromised systems, unauthorised access to confidential information, and damaged reputations. Individuals may face personal data theft, unauthorised charges, or identity fraud. Attackers continuously refine their tactics, using more sophisticated techniques such as spear phishing, where the victim is specifically targeted, or vishing, where phishing occurs via phone calls. As the threats evolve, the need for a proactive approach to
cybersecurity becomes more critical.
This guide provides essential, step-by-step advice to help you protect yourself and your organisation from phishing scams. From recognising the tell-tale signs of phishing emails to implementing robust security measures like multi-factor authentication (MFA), you will learn practical methods to prevent phishing attacks and safeguard your online accounts, ensuring your personal and financial information remains secure.
What is phishing and why is it dangerous?
Phishing is a deceptive tactic where attackers pose as legitimate entities to trick users into providing sensitive information. Common types include email phishing, spear phishing, smishing (via text messages), and vishing (via phone calls). These scams can lead to data breaches, financial loss, and identity theft. In fact, recent statistics show phishing scams are responsible for a significant percentage of cyber attacks worldwide.
Types of phishing attacks
- Email phishing: Attackers send fraudulent emails that appear legitimate, tricking users into sharing sensitive information or clicking on malicious links.
- Spear phishing: Targeted attacks that use personal details to convince specific individuals to share information or click malicious links.
- Whaling: Executives are targeted in this sophisticated form of phishing, aiming to compromise high-level data or access.
- Smishing and vishing: Phishing through SMS or voice calls where attackers impersonate legitimate companies to extract personal or financial information.
Recognising the signs of a phishing attempt
Phishing attempts often feature subtle but telltale signs. Be wary of suspicious emails or URLs with misspellings, urgent language, or suspicious attachments. Common red flags include:
- Suspicious email addresses and URLs: Always verify the sender's domain and hover over links to check if the URL is suspicious before clicking.
- Generic greetings and grammar errors: Phishing emails often lack personalisation, using phrases like "Dear Customer" and containing poor grammar or spelling errors.
- Urgent language and requests for sensitive information: Phishing scammers often create a false sense of urgency to pressure victims into revealing sensitive information quickly.
The role of multi-factor authentication (MFA) in preventing phishing
Enabling
multi-factor authentication (MFA) significantly reduces the likelihood of successful phishing attacks. MFA adds an extra layer of
security, requiring multiple forms of verification such as SMS codes, authentication apps, or biometric scans, making it harder for attackers to access accounts even if they obtain login credentials.
As cybercriminals continuously evolve their tactics, the threat landscape becomes increasingly complex and sophisticated, underscoring the urgent need for more phishing-resistant multi-factor authentication (MFA) solutions. With the increased rate of organisations falling victim to phishing attacks over the past year, significant data breaches and financial losses have occurred. Attackers used increasingly convincing techniques, including deepfake technologies and social engineering, to bypass traditional MFA methods that relied solely on SMS or email codes. This incident serves as a stark reminder that as criminals refine their approaches, organisations must adopt stronger authentication mechanisms—such as hardware tokens or biometrics—to safeguard sensitive information and mitigate the risks associated with modern cyber threats.
How to set up MFA for your accounts
- Email accounts: Gmail and Outlook offer easy MFA setups in account settings.
- Social media accounts: Platforms like Facebook and Instagram also support MFA, which you can enable in the privacy and security settings.
- Bank and financial accounts: Many banks offer MFA options, accessible through your online banking security settings.
Using anti-phishing software and tools
Anti-phishing software, browser extensions, and email filters help block phishing emails and malicious sites. Tools such as firewalls, antivirus software, and real-time monitoring add additional protection against phishing attempts.
Recommended anti-phishing tools and extensions
Some of the most effective anti-phishing tools include browser extensions that block known phishing sites and email filters that catch phishing attempts before they reach your inbox. Combining these tools with strong antivirus software and regular monitoring of online accounts is key to preventing phishing attacks.
How to verify the security of websites
Before entering any personal or financial information on a website, check for "https" in the URL and a padlock icon, indicating a secure connection. Avoid fake websites by verifying the site's legitimacy through these visual cues.
Get in touch
Talk to us today to optimise your operations.
Understanding SSL certificates
SSL certificates are digital markers that secure data exchanged between your browser and legitimate websites. Ensuring a website has an SSL certificate is essential for keeping your information safe from phishing attacks.
The importance of regular software updates
Cyber attackers often exploit vulnerabilities in outdated software. Regular updates to browsers, operating systems, and security software patch these vulnerabilities, reducing your risk of falling victim to phishing scams. Enable automatic updates to stay protected.
Conducting security awareness training for employees
For businesses, educating employees on phishing techniques is crucial. Regular security awareness training, including phishing simulations, helps employees recognise and report suspicious activity, reducing the likelihood of a successful attack.
Tips for implementing employee training
- phishing simulation exercises: Test employees’ awareness by sending simulated phishing emails to help them recognise phishing scams.
- ongoing education: Regular newsletters, workshops, and updates about the latest phishing techniques keep your team informed and prepared.
Best practices for managing passwords
Strong, unique passwords for all accounts are essential for phishing prevention. Reusing passwords across multiple accounts makes you vulnerable. Use a password manager to securely store and generate complex passwords.
How to create strong passwords
Ensure your passwords are at least 12 characters long, incorporating a mix of letters, numbers, and symbols. Avoid using obvious choices like "password123" to reduce the risk of phishing attempts.
Avoiding phishing scams in emails and messages
Always be cautious when opening emails or clicking on links. Phishing scams can appear as legitimate business communications. When in doubt, avoid clicking any links, refrain from downloading attachments, and verify the sender through a separate communication channel.
The role of firewalls and antivirus software in phishing prevention
Firewalls and antivirus software act as critical barriers, detecting malicious code and preventing phishing scams. Combine desktop and network firewalls for comprehensive protection against phishing attempts.
Regularly reviewing and monitoring online accounts
Consistently monitor your online accounts, including email and bank accounts, for suspicious activity. If you detect unauthorised transactions or login attempts, change your passwords immediately and report phishing to relevant authorities.
What to do if you suspect a phishing attack
If you believe you’ve fallen victim to a phishing attack, contact your bank, change your passwords, and report suspicious emails or activity to the appropriate authorities/
Building a culture of cybersecurity awareness in your organisation
Fostering cybersecurity awareness among employees is crucial for businesses. Encourage staff to report phishing attempts promptly and provide clear steps on how to do so. Regular communication and education help reduce the risk of phishing attacks within organisations.
Conclusion
Preventing phishing attacks requires a proactive approach, combining various security measures to protect sensitive information. Setting up multi-factor authentication (MFA) is one of the most effective ways to add an extra layer of protection, ensuring that even if login credentials are compromised, attackers cannot easily gain access. Using anti-phishing tools, such as browser extensions and email filters, helps block malicious links and phishing emails before they reach users. Regularly updating security software is also critical, as these updates patch vulnerabilities that phishing scammers often exploit.
Employee training is another vital step in preventing phishing attempts, particularly for businesses. By educating teams on how to recognise phishing techniques, such as suspicious emails or malicious links, organisations can reduce the likelihood of falling victim to attacks. Conducting regular security reviews and staying vigilant ensures that systems remain up to date, helping individuals and businesses stay ahead of evolving phishing tactics.
